When creating the visual identity for JoKa Köögistuudio, our goal was to develop a distinctive, memorable, and recognisable brand that would stand out from the conventional visual style of kitchen studios.

One of the most exciting aspects of the project was the creation and illustration of anime-style characters, bringing personality and playfulness to the brand. Designed exclusively for JoKa, these custom characters became an essential part of its visual identity, helping to build an emotional connection with customers and making the brand instantly recognisable.

Alongside the illustrations, we developed the company’s logo and visual identity and designed a website that brings all the brand elements together into one cohesive experience. In the web design process, we focused on usability, clear navigation, and the consistent application of JoKa’s unique visual language.

Our collaboration with JoKa Köögistuudio continues beyond the website launch – we provide ongoing website maintenance and updates to keep it running smoothly and up to date.